"Be the change that you want to see in the world."
With that simple premise, The Chillwagon Ltd. Co. was founded in 2015 to bring back those time-honored traditions of quality, sustainability, and a commitment to family and our local community. And let us never forget, to spread a little happiness and joy while we're at it.
The Chillwagon serves old-fashioned, handcrafted ice cream and frozen treats made with our own family recipes and using only the finest organic and all-natural ingredients available.
And we believe that the finest ice cream in the world deserves to be served from "The Coolest Ice Cream Truck on the Planet" - a vintage, fully-restored 1965 Divco milk truck.
Launched from a hopelessly romantic idea hatched around the kitchen table, and borne from a love for nostalgia and a longing for the days of local ice cream trucks humming through the neighborhood during a never-ending summer, The Chillwagon soon became a reality and a little boy's Walter Mitty-ish dream was finally realized. But our vision could not just be any ice cream, nor could it be just any old ice cream truck.
Build Something. Anything.
After more than 25 years in the advertising and marketing industry and as successful owners of our own design firm, Stratatomic, we decided to do something different - something completely analog and that did not involve a computer, a desk or a chair.
An adventure that would stretch us way beyond our comfort zone and challenge us to truly learn what it meant to build something from the ground up. With successful careers helping other businesses and entrepreneurs market their products and services, it was time to put our talents and skills to work for our own ideas and products, and see if we could create and bring to market a concept, a product, and a brand unlike anything else. Most of all, we simply wanted to make some memories, for our family and the community at large, and to give back to the Upstate which has been so good to us.
But it had to be a fun business, one that we could share with our kids, and that combined a few of the things we really dig - like vintage vehicles, old fashioned ice cream, and making friends throughout the community in which we live.
We knew that the experience gained would be priceless, and we might learn a thing or two while we're young (and bold) enough to do it. We are not out to build the biggest ice cream empire on earth, unless Mark Cuban
or Kevin O'Leary
come calling, but we do hope to learn a few new things and experience life from behind the wheel of The Coolest Ice Cream Truck on the Planet.™ Here's to the journey!
Borne From a Legacy
The first step began with finding the right truck to serve as our storefront and marketing centerpiece for our very special ice cream. That search would lead us to a 1965 Divco milk truck
- the very same trucks used by friendly milk men and mom-n-pop bakeries back in the good ol' days of yesteryear. Preparing an old milk truck for service in the modern era would mean it would need to undergo a full restoration. The fabrication and conversion would take place in the very same garage and former race shop of local hero, NASCAR legend and Hall of Fame member Cotton Owens
, the grandfather of our company's founder, Ryan Owens. Located in Spartanburg, South Carolina, that garage is now home to the master builders and fabricators at K Riley Designs
, who would apply their mechanical aptitude to turn the old milk truck into The Coolest Ice Cream Truck on the Planet.™
A Tradition of Excellence
With the right truck in place and a legacy of excellence to uphold, our next task was honing our family recipe to produce homemade ice cream and frozen treats that are unequalled in taste and made from only the finest ingredients available.
All Natural, All Local
Chillwagon® ice cream is USDA Certified Organic through Clemson University's National Organic Program.
All of our fresh fruits are sourced from local farms and markets, including the Travelers Rest Farmers Market
, the Swamp Rabbit Cafe & Grocery
, Blueberry Hill
, Sandy Flat Berry Patch
, and Creasman Farms
to name just a few. Our sweetened condensed milk comes from certified organic dairy farmers and is produced without synthetic hormones, antibiotics or pesticides. Our ice cream is gluten-free and contains no artificial colors, flavors, preservatives, stabilizers or added sugars.
This is an integral part of our company's mission and core values to protect the purity of food and the health of our environment.
We use only premium 100% organic Peruvian cacao
in our chocolate ice cream, creating an intense flavor with the true essence of the roasted cocoa bean, rich and decadent. This tastes so good, you will never know it is 100% raw, vegan, unrefined, unprocessed and full of phyto nutrients like magnesium, calcium, iron, fiber and protein. Non-GMO, unsweetened, unprocessed, and non-alkalized. Gluten-free and preservative free. Rich in antioxidant flavanols and made from the highest quality Criollo cacao beans
from the valleys of Peru, the rarest and most sought after cacao variety that represents only 2% of worldwide production.
100% Organic Peruvian Cacao
Handcrafted Organic Ice Cream
Lovingly made with mom's own recipe using USDA Certified Organic ingredients, gluten-free and with no artificial colors, flavors, preservatives, stabilizers or added sugars.
Milkshakes, Malts and Smoothies
Delicious frozen beverages are custom made using fresh fruit sourced from local markets or candy mix-ins of your liking. Our milkshakes are 100% organic, made with delicious Chillwagon® ice cream and organic milk from local dairies. Or make it a Malt, for that deliciously old-fashioned soda fountain taste. Our smoothies contain no dairy products and are made from seasonal fresh fruits of your choice, such as strawberries, pineapple, bananas, and blueberries.
These frozen delights are made with natural fruit juices and available in a variety of tasty flavors. When the days of summer are long and hot these cool treats will make you feel like a kid again.
Iced Coffee 'n Cream
This delightfully cool concoction features certified organic Slingshot™ cold brew coffee, a splash of organic milk, poured over ice and topped with a scoop of Chillwagon® organic ice cream, your choice of either Vanilla or Chocolate.
Root Beer Floats
Nothing is more delicious and nostalgic than a root beer float, especially when it's made with Chillwagon ice cream and Virgil's™ all-natural root beer, what we believe to be the finest and best tasting root beer you can buy.
Combine fresh made from scratch sugar-crusted cake donuts topped with a scoop of our premium organic ice cream and toppings of your choice - a scrumptious treat that no one can resist.
Dedication to Family and Community
The Chillwagon Ltd. Company is a family-owned small business based in Greenville, South Carolina. We are passionately hands-on in every sense of the word. Mom makes the delicious ice cream and frozen treats using her own special recipes. Dad drives the ice cream truck, handles the marketing, and runs the operations. And our kids, Carson (16) and Zach (10), help in every aspect of the business and serve it all up to you with pride and a smile. We never set out to make a lot of money selling ice cream, we just wanted to build something from scratch and work together as a family.
When we were organizing the company and putting all of the necessary pieces in place, I asked my son Zach, "What are you most excited about the ice cream truck?" His reply to me was "To make kids smile." Wow. I couldn't have said it better myself. That is what it is all about. With that wonderfully honest and optimistic statement, our company's mission was cemented and our goal simplified:
"A Smile Every Mile"
You can find The Chillwagon cruising the streets whenever the weather is warm and the days are long, as well as at our local stomping grounds like the Travelers Rest Farmers Market
on Saturday mornings. Click here to check out our current schedule
and be sure to follow us on Instagram
or like us on Facebook
for the latest updates on where we'll be next or for current specials or flavors. We also are available for weddings
, corporate events
, special occasions, sports and athletic events
, birthday parties
, car shows
, or wherever a little Chill is needed.
Your taste buds will delight at the all-natural flavors and homemade goodness served up in every batch of Chillwagon® ice cream. And your inner gearhead will be stoked by the collector-quality 1965 Divco ice cream truck
that is not just part of our marketing, it is truly a part of who we are and where we come from.
The Chillwagon and crew has been featured on Fox Carolina
with Heather Moylan, WSPA Scene on 7
with Vanessa de la Viña, Studio 62
with Jamarcus Gaston, The Greenville News
, The TR Tribune, Edible Upcountry
, Valley Living Magazine, and HIS Radio
with Alison Storm, Jim Mann and Rob Dempsey.
We are grateful that you have chosen to read our story, and to become a part of it by sharing in the joy that is The Chillwagon. We hope to see you soon and know every customer by name!
Ryan, Michelle, Carson and Zach
The Chillwagon Ltd. Co.
Handcrafted Ice Cream & Frozen Treats
Greenville, South Carolina